BBI Success Stories

◆Etisalat (e&) · UAE · Telecommunications

Full Data Migration

Six-Pillar Delivery Across Architecture, Code Migration & Governance

Illustrative
Raw pieces → migration & upgrade

01Context

Client background as described in the 2025 deck.

Etisalat UAE is a prominent multinational telecom company operating across 15 countries and serving over 167 million customers worldwide. Etisalat needed to migrate its production data warehouse from Teradata to IBM Netezza to resolve performance issues and meet current business needs.

02The challenge

Before

  1. 01Migrating a live 50TB production DWH with complex transformations
  2. 02low performance and poor data quality
  3. 03150 million daily records
  4. 04outdated ETL with no metadata management
BBI6 pillars of work

After, as stated

  • 50TB Migrated
  • 450+ Scripts Moved
  • Redesigned ETL
  • Governed Migration

As stated in the case study Migrating a live 50TB production DWH with complex transformations, low performance and poor data quality, 150 million daily records, and outdated ETL with no metadata management.

03Delivery

What BBI delivered

Six pillars of work. As you scroll, each pillar adds a layer to the structure; the layer you are reading glows.

  1. 01 / 06

    Database Architecture

    Defined and implemented the target Netezza database architecture

  2. 02 / 06

    Security Matrix

    Designed and applied a security matrix for the migrated environment

  3. 03 / 06

    Script Migration

    Migrated 450+ BTEQ scripts and 60+ stored procedures to Netezza

  4. 04 / 06

    ETL Redesign

    Redesigned ETL processes for full compatibility and performance on Netezza

  5. 05 / 06

    Live 50TB Migration

    Moved the live production DWH while handling 150M daily records

  6. 06 / 06

    Migration Governance

    Established best practices for data migration and governance

04Outcomes

Outcomes, as stated

The four outcomes listed in the source case study. Scope describes what was implemented, not measured business impact; no figures have been added.

  • Delivery scope
  • Delivery scope
  • Stated outcomeRedesigned ETL
  • Stated outcomeGoverned Migration

05Technology

Technology & capabilities

Technology is listed only where this case study names it.

Named in the source

Capabilities

Source reference

BBI Company Profile 2025 — case studies, slide 21. Classified by the deck under “Telecommunications”, location “UAE”. Review status: extracted unreviewed. The 3D scenes on this page are illustrative. Counts show how many of the deck's stories share each technology or capability.

06More stories

Similar work elsewhere

→Start a conversation

Explore what this could mean for your organization.

Contact BBI

Or write to info@bbi.ai